AeroClave
category
Web
year
2021
My role
UI/UX design

Website Redesign

Strands of Faith

Strands of Faith is a woman-owned haircare brand for curls, coils and kinks.
Due to the brand’s tremendous growth the website ended up being left behind and needed a refresher to match their gorgeous products loved by many.
Strands of Faith had well established brand guidelines and it was a fun challenge to work within those limits while creating something new and exciting. Placing focus on the brand’s core principle of empowering women with natural hair, we settled on this fresh, clean and airy feeling design.

Before

After

Proposed website design v1

Proposed website design v2

Final homepage design

Product page design

Informational page design